A 301 Redirect is a server-side HTTP status code indicating a permanent redirect from one URL to another. It is commonly used when a website undergoes changes, such as URL structure updates, domain name changes, or website migrations. By implementing a 301 Redirect, website owners inform search engines that the original URL has permanently moved to the new URL, preserving link equity and ensuring that users and search engines are automatically redirected to the correct page. This helps maintain search engine rankings, prevent broken links, and ensure a smooth user experience during website transitions or updates.
